The use of video on squeeze pages helps the increasingly difficult task of getting your prospects to opt-in on your capture pages.

The most important task of any online marketer is to capture a prospects e-mail addresses in order to enable a chance to open dialogue with them. In order to communicate the advantages of the product or services available one must first capture a communication link to the prospect.

I have also found that if you limit the amount of information the prospect is required to submit it also helps to get a response. Some squeeze pages ask for addresses, (generating junk mail) telephone numbers, (generating un-needed sales calls) first and last names, then e-mail.

These types of opt-in pages usually end up generating junk consisting of spam about everything but what you were interested in to begin with. I have found if you limit your requirements to only “First Name and e-Mail” or just “e-mail” it helps considerably.

If you are good at social networking, writing articles or advertising you can improve your amount of opt-ins, just by adding video to your squeeze page. You do not have to set up your own site; you can outsource that for not too much cost and be focusing all your efforts toward the marketing end of things.

Example Link:http://tinyurl.com/vid-squeez