May 04

 

How To Use Articles To Improve Your Online Profit – 3 Tips:

Articles are still the most popular of content promotion online.  From online newspaper sites to general blogs to highly focused sites, articles are the primary means to communicate with the readers and get the message across.

And when these articles inspire to educate, inform and give insight to a specific topic, the visitors’ response is one of pure acclamations.

This is manifested by substantial increase of targeted traffic, especially, this is evident in the creation of a loyal following of readers who continuously wish to indulge in your written word.

Such continued readership in turn generates higher site rankings, wider recognition and often expert status for the author.   Indeed, these benefits make writing and submitting articles still a major contender in the field of online marketing.

Before you indulge yourself in writing an endless array of articles to achieve the benefits described above, there are however, 3 points you should know and adhere to for your articles to get noticed and stand out over the influx of “average to mediocre” articles which rampantly flood the internet.

Point 1: Your article must be educational, informative or insightful.

Too many writers spend their time writing articles that are nothing but pure garbage.  They don’t bother connecting with their readers through a captivating title.  The show no interest of sharing informative content with their audience.  And often the articles are filled with typos and bad grammar all around.

You do not need to be a professional writer.  You should however take pride in your work and do you best to entice your readers and share valuable information with them.

If nothing else, at the very least spell check your articles before submitting them and try to stay true to writing grammar as much as possible.

Crappy articles produce crappy results.  It really isn’t more complicated than that.

Point 2: Article must be easy to read, spell checked and follow proper grammar.

I already addressed this in point 1 but it bares repeating.  Given that every document writer has its own spell checker build in as well as many article directories online providing you with a spell checker before submitting your content, there is no reason your articles should be full of typos, even if English is not your first language.

Yet time and again, there are articles floating around the net so terribly bad, a five year old could and would have done a better job writing it.

There is no excuse for you not to check your work before you expose it to the world.  The pride (or lack thereof) that you have for your writing, comes through in your content.

Once again, garbage in means garbage out.  It really is that simple.

Point 3: Resource box must have a strong call to action.

By far, the biggest mistakes article writers make is that they do not use their resource box for the intended purpose, which is to get your readers to act!

I often see articles that talk about a specific topic only to find links in the resource box that are entirely not related to the content of the article.   Do you really think you’ll get results from that?

Worse yet, is that many times an author will have her resource box filled with several active links.  Each link points to a different website or promotes a different product.

Having that many different links in your resource box is not only extremely confusing, it’s overwhelming, distracting and discouraging.  And yes, once again, you get exactly what you put in: crap!

Conclusion:

Writing articles does not have to be a science project.  You don’t need to analyze what to say or how to say it.  There is no need for complicated words or elaborate sentences.

Stick to the point, make your articles informative, educational and insightful, spend the time spell checking your articles and above all have only ONE strong call to action in your resource box and your articles will be responded to in a much more positive manner.

That means more readers, greater visibility and more responsiveness.  And let’s be honest, isn’t that exactly why you submit articles in the first place?

 

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